01Display · Nunito
EducazenKids
Portfolio2024
03 · Education
EducazenKids
Tailored education with the digital and operational stack to match.
Brand refresh · Website rebuild · CRM integration · Marketing strategy · Meta Ads media buying · Revenue optimisation
Complete makeover for an Agadir inclusive education centre website, CRM, marketing engine, and paid media built around children with neuro-specific needs and the families behind them.
Summary
Before delivery
A centre changing children's lives daily but discoverability gaps, no CRM, no funnel, and a digital presence that didn't reflect the impact happening inside the walls.
Visual story
Inclusive education, made visible.
Warm digital presence for parents programmes, psychosocial care, and enrolment paths that build trust.
EIDEN delivery
Brand refresh, website, CRM, marketing strategy, and Meta Ads for an inclusive education leader.
EducazenKids
Branding
Warm, inclusive identity parents trust at first glance.
EducazenKids Charter: Four Puzzle Colors (Magenta, Violet, Teal, Gold) Nunito, Playfair, and Quicksand. Educational & Psychosocial Center in Agadir, Modern and Inclusive.
Palette
Chromatic system
Magenta#C2185B
Violet#7B1FA2
Teal#00897B
Or#F9A825
Typography
Type hierarchy
02Editorial · Playfair Display
L'enseignement sur mesure
03Body · Quicksand
Centre éducatif & psychosocial · Agadir
Applications
Identity in context
Website design & development
A parent-trusted site for programs, team, and enrollment.
educazenkids.com bright, accessible UI with clear paths to programmes, the psychosocial pole, and EducaBlog resources parents rely on.
Website redesign
From a dated presence to a parent-trusted enrollment platform.
The previous site lacked clear programme paths, psychosocial positioning, and enrolment flows. We rebuilt educazenkids.com around the brand system accessible UI, EducaBlog, and forms parents complete with confidence.
Previous website
New website- Clear programme & psychosocial pole pages
- Enrolment-first information architecture
- Inclusive, on-brand visual system
- Mobile-ready parent experience
CRM & dashboard
One console for leads, parents, and team follow-up.
Pipeline visibility, parent communication, and campaign analytics built so the team runs enrolment without scattered tools.
- Lead pipeline
- Parent CRM
- Campaign analytics
- Team workflows
Enrolment funnel
From first touch to signed registration no manual chasing.
Complete enrolment system built so leads don't fall through the cracks and the team isn't following up via WhatsApp threads and missed calls.
- Lead capture
- Automated follow-up
- Registration flow
- Payment tracking
Media Buying
Enrollment campaigns across Meta and Google.
Lead-focused funnels for Agadir families messaging that explains giftedness, ADHD, and dyslexia with warmth, not alarm.
- Meta lead generation
- Google search intent
- Parent-focused ad copy
- Enrolment landing alignment
Results
Social media excellence that strengthens brand loyalty.
Artifacts
After delivery
We used to spend hours on admin and still missed families. Now the system works for us and parents find us before we even pitch ourselves.
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